Kay-Paris Fernandes
I’m all for minimalism, but sometimes you have to add a little spice into your life. If a face wash, moisturizer, and great SPF is the full extent of your skincare routine, that’s absolutely fine. But everyone’s skin is different, and that’s why using a product that’s tailored to your specific needs is so much fun. Struggling with acne? There’s a serum for that. You need to quench your dehydrated skin? There’s a serum for that, too. From fine lines to the most sensitive skin types, adding a potent serum before your moisturizer can help you actually treat your skin the way it’s supposed to be treated.
So, what exactly is a serum? “A serum is usually a liquid or gel containing high concentrations of skin actives, which are able to penetrate deeper than other topicals [like moisturizers] with content occlusives that prevent deeper penetration,” explains dermatologist Dr. Marnie Nussbaum.
Whether you’re already a superfan of serums or ready to try one for the first time, check out these 25 serums to help you get the skin of your dreams.
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